It’s been a while since I took a look at Maud’s impressive portfolio and even after a quick peek it’s obvious the Australian studio has been busy! Every project is superbly executed and crafted, so I highly recommend checking out their website.

This identity designed for Henry Wilson was one of many that stood out thanks to the clever typographic identity mark, in which the letters ‘H’ and ‘W’ have been seamlessly combined. The choice of typeface and selection of substrates gives this identity a beautiful utilitarian feel — an aesthetic that wonderfully reflects the various products that Wilson has designed.