With the help of design studio Stoëmp this chain of retail stores previously known as ‘As du Placard – Kastenkenners’ were able to reposition their brand to better suit an international market. The project included developing a new brandname and a slick new visual identity to match. Clean functional layouts, a minimal colour palette and the use of geometric typefaces create an aesthetic that beautifully compliments the company’s range of modular and made-to-fit home storage solutions.